Parcourez les Cours Hotellerie Restauration

Find out how working with people and exploring networks can help you take your business to the next level.

Address your customers where they spend their time. 80% of network traffic consists of videos. Consumers remember video-containing material better than text or still pictures. A modern company is not relevant if the customer encounter is not of high quality also online. Using videos you may encounter your customers online effectively and impressively. Video marketing is not expensive nor too difficult

This course aims to develop a wide perspective on modern travel and tourism as a multi-form industry and the issues affecting it. The lessons included will explain the central concepts and definitions used in the travel and tourism business. The course will introduce the tourism cluster, which gives an overview of how the travel and tourism industry is connected to other business sectors and service fields. Also, the course explores motivations why people travel and what is pushing and pulling them in the context of tourism. Furthermore, these studies aim to clarify the importance of sustainable tourism development by pointing out the major impact of tourism activities and operations on the destination level. Understanding the impact of current worldwide trends and issues is vital and will be explained as a part of the tutorials. The participants are expected to watch all the video content under each module, acquaint themselves with additional materials provided, and then take the quizzes. The quiz can be taken 3 times and we recommend that participants watch the videos and practice until they feel they master the topic.

Ethics, Governance and Responsibility Hospitality Revenue Management Strategic Hospitality HR Management Hospitality Leadership and Management Corporate Finance for Hospitality Hotel Property Planning, Design and Development Competitive Strategies for Hospitality Business Global Hospitality Marketing Innovation and Change Management Big Data Analytics in Hospitality Hospitality Law Hospitality Business Development

This exciting Master of Business Management, specialised in Tourism & Travel, challenges students to study at a high academic standard, combining case studies and research.

Our strong character as a Business School positions us as one of the international references to provide face-to-face university training in the hotel and hospitality sector. The management of tourism businesses in all its forms (hotels and tourist accommodation, catering establishments, brokerage firms, consultancies) requires a professional to have a peculiar knowledge of their management. Therefore, a key factor to leverage the most skilled employment opportunities offered and demanded by the sector is the specialized training of management professionals in the tourism sector and quality with which they are provided. In this dual-degree program (private training – private degree), the School offers specialized training in Hotel and Tourism Business Management. This theoretical training is complemented by practical training in prestigious hotel companies, which will facilitate the student's access to the working world. This Senior Management career is complemented by internships in prestigious international companies, either in the most recognized hotel chains or in the most awarded restaurants in the world.

Take your English language skills to the next level

Culinary Hospitality Enterprise Project The culinary industry is among the fastest growing segments of the hospitality industry. This course will focus on on-premise culinary arts functions, and the management of large scale, special culinary events. The course will follow contemporary issues and current trends affecting the culinary arts industry. Human Resources management This unit requires developing a critical and creative approach to the analysis and application of human resource practices in Swiss hospitality organisations, by encouraging examination and questioning of traditions and the nature of perceived constraints and by expanding thought to broader social, political, and cultural contexts Culinary Events The module equips learners with management skills in terms of training, leadership, managing teams, being role models as well as following hygiene protocols and acknowledged behavioural regulations and implementation of the self-service operation. Moreover, they take responsibility to respect standards and quality of service with the Certificate, Diploma and Postgraduate students Introduction to Marketing This unit introduces learners to the concept of marketing, the marketing process and the importance of marketing to tourism and hospitality organisations. Learners will explore the marketing principles of understanding the customer, ensuring that products and services meet with customer needs and how marketing can influence customer behaviour. They will have the chance to research the marketing strategies of a variety of hospitality operations. They will investigate the basic principles of marketing through an understanding of marketing objectives, marketing mix, market segmentation and marketing communications. Learners will identify the constraints affect marketing for hospitality organisations. Culinary Arts Concept Development - Theory Students require to obtain the skills and knowledge needed for understanding gastronomic principles for enabling them to develop products, and services in the industry, while comprehending the need for costing & pricing of these products. In a gastronomical operations environment, it is an expectation from the industrial standards that new entrants can understand and elaborate about the techniques and quality management expertise that is expected beginning from a supervisory level role. Therefore, through this module, students shall receive the knowledge that is involved behind the effective operation of a culinary environment. Culinary Arts Concept development - Practical Besides creating menus and implementing yield management practices in a gastronomically operational environment, the industry has an expectation of being able to carry our service and production tasks not by just the chef, but also having the ability to delegate roles on a day-to-day basis for running an efficient and well driven kitchen. Therefore, through gaining an understanding of the modern culinary trends and methods, which will tie-in with the Culinary Arts Concept Development - Theory & Culinary Events modules, students will learn and gain an in-depth understanding of operating most effectively in a gastronomically operational environment. German Language This unit will provide an intensive set of grammar and vocabulary practices along with numerous tasks to enhance listening, reading, speaking and writing abilities. The main focus, however, will be put on speaking and writing (grammar, vocabulary). These skills are essentials for the industry students will be working in. In other words, the emphasis within this unit is on communication within the business environment in which students are likely to find themselves when on placement in industry in Switzerland. A good command of the German language is also very beneficial for students who wish to secure placements that have higher levels of face-to-face customer contact.

Double Bachelor's degree: 3-year overview

This pathway focuses on management development in the global hospitality industries. The courses address core business and management subjects.

Combining practical experience with academic study will help fully equip you with a broad understanding of the international and commercial aspects of the sport business industry. You will gain the business management and leadership skills that employers have told us they are looking for in our students.

Advance your knowledge and understanding of finance within the hospitality industry This online course will teach you the finance and business acumen that are required to succeed within the hospitality industry.

Study for a BA Honours Degree in Business or Marketing Management in the heart of Switzerland

The degree programme sets out to provide the student with the necessary tools and competencies to add value to any hospitality organisation. The variety and scope of the courses offered provide a sound grounding for supervisory/managerial personnel reflecting the skills, knowledge and competencies hospitality managers need to possess in order to overcome a very challenging, diverse and highly demanding working environment.